An updated website keeps your content relevant.
Updating your website is necessary to keep customers engaged and your content relevant. Which has led me to update mine–fresh and engaging for 2017. But, in doing so has not come without headaches and heartaches.
After months, okay let’s be real for a moment. My website has been down for over two years… TWO YEARS!
I know what you are thinking, “Why?” Well, let me start by saying this, “do as I say and not as I do.”
That’s basically the reason. New Website for Susan Kiley appearing FALL 2017 is finally heading toward a reality, and I couldn’t be more blessed with where it started.
I attempt to do it all. Mom. Girlfriend. Business owner. Coach. Mentor. Writer. Editor. Creator. Social Media Manager. Student. Shiny Object Chaser.
Whew! Can you relate?
Updated Website Keeps Content Relevant…
but consider hiring a professional.
I attempted updating mine once, just like I attempt to do every aspect of my online business.
STEP 1: I obtained as much information as possible in as little of time.
STEP 2: Applied said information.
STEP 3: I failed.
I learned through all the programs and coaches, not one of them taught me what I needed to know to update my website to keep content relevant and engaging.
Yes. How many programs and courses or coaches do you purchase and hire every year to ‘teach’ you stuff?
I struggle with one aspect of online business, the one thing I can not wrap my head around: WEBSITE. My brain works in STEP 1, STEP 2, STEP 3. Click and drag for dummies. All options available and no places for ‘potentials.’
I am the type of person that needs to have everything ‘in its place’ and everything ‘make sense’ where nothing should be difficult. I live in the imaginary land. HA! I want to know how to do my website and not rely on others, but the backend of a website is not in my wheelhouse.
What is in your wheelhouse that holds you back?
My website holds me back!
Like many others, I hired ‘experts.’ I have hired ‘developers.’ And in the end, I was hacked, scammed, taken advantage of and basically pissed off just enough to have very little faith and trust in anyone claiming to be a developer, expert or WordPress guru.
The real experts…
I cried. I sent DM’s. I even did a ‘LIVE’ video on social media outlets.
“I’m sorry.” “That sucks.” “I feel for you.” Experts who made a living doing WEBSITES, DESIGNING, CODING, PROGRAMMING, etc. or at least claiming to do these things.
Experts and Gurus? I think not. OR they are not interested in making money. I digress. The topic of positive interactions with others will be for a rainy day, not today.
UNTIL……………..I reached out to one, Peg Fitzpatrick, Goddess of Social Media, specifically Instagram! Her book, The Art of Social Media: Power Tips for Power Users, in which she co-authored with Guy Kawasaki. [I DO NOT make $$ for posting anything in this article. It is called, GOOD JUJU :)]
In desperation, I did a little crying on Peg’s shoulder and asked if she had any recommendations. Truth be told, I really wanted her to lend a hand because I knew she knew what she was doing. Like others, she didn’t offer her services. I was flabbergasted. Successful blogger and queen of Instagram and she couldn’t assist me?
References and Resources
Instead of helping me in the traditional sense, she offered references and resources.
The first didn’t pan out. The second, a guy by the name of Jeff Sieh, who runs Manly Pinterest Tips, was my savior!
Jeff was a delight, and if he was standing next to me I would have given him a HUGE hug. Jeff referred me to a good, expert friend Jason. Jason knows his stuff.
“Let not fear stand in your way, for you could miss an opportunity.”